Sorry Mum, it’s a post about blogging. It does happen on rare occasion, and this is one of those times.

Now Mum’s gone, I’d like to talk about bloggers and brands. Specifically, whether the relationship between bloggers and brands has changed after a certain major brand was wiped off the face of Google recently.

Before I begin, let me assure you I am no SEO guru. I know the difference between a follow and a no-follow post. I am au fait with the Google rules regarding paid for links. I’m aware that a PR isn’t the same as an SEO bod. These are all things that are clear to me and don’t need explaining.

What I’m also clear about, though, is the value I place on my time. And this is where this post is coming from. Continue reading »